Federal Land introduces the Florida lifestyle to Cavite

Artist’s perspective of Florida Sun Estates’ water feature
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MANILA, Philippines - Florida Sun Estates is a well-planned residential resort community inspired by the lifestyle of sunny US state of Florida and the latest aspirational sanctuary that is set to rise amid the rolling greens of General Trias in Cavite.

An Oasis In The South

Florida is home to gorgeous beaches, vibrant people and a hip lifestyle. Tourists from around the world flock to this sunny destination to surf and frolic in the sand. Florida Sun Estates emulates the look and vibe of this cosmopolitan holiday destination, giving residents the feeling of having a relaxing vacation all-year round.

With its plush, resort-style amenities, the Florida Sun Estates is the newest place to see and be seen. The blue waters of the lap pool surrounded with tropical palm trees will entice residents to take a refreshing dip. Or they can lie around under the sun and have a relaxing time in their own private space.

The lush greenery surrounding the community is further highlighted with brightly colored blossoms — an image which conjures spring season in Florida. Breathtaking landscapes help ease the mind and body from the stresses of urban life with its relaxing sight, while its wide expanse of open spaces are perfect for joggers, bikers and other fitness buffs.

Access To An Indulgent Lifestyle

The Florida Sun Estates is conveniently located just a few minutes away from favorite leisure and recreational spots like shopping malls and golf courses.

Designed to be a self-sustaining community, the Florida Sun Estates will feature commercial hubs which intend to bring convenience right at the residents’ doorsteps. First to be unveiled is The Plaza which is a commercial cluster consisting of dining, retail and specialty shops. Part of which is a strip mall and one of the largest supermarket chains in the country, Robinsons Supermarket, which opened its doors to the public last Dec. 17.

A Sunshine Community

The commercial establishments (Robinsons) at The Plaza

Florida Sun Estates is a mixed-development community composed of residential subdivisions, low-rise residential buildings, and commercial developments. The horizontal developments are divided into different phases named after famous Florida cities: Jacksonville, Tampa, Miami and Sarasota.

Jacksonville, named after the state’s largest city, is the first phase of the development. It will soon offer residential lots with an average size of 120 square meters.

Florida Sun Estates is a master planned residential community that’s ideal for people who want to enjoy the best of both worlds — the convenience of urban living within the comforts of a serene neighborhood. It is strategically located at the intersection of Governor’s Drive and Trias-Amadeo Road, and is accessible via alternate routes such as the SLEX, Aguinaldo Highway, Daang Hari and Amadeo-Tagaytay Road.

For more details on Florida Sun Estates, you may contact Reby Ramirez @ +63 919.699.3572 / +63 922.883.9308 / +63 916.4044.555 / +632 404-4534 or e-mail her @ reby_ramirez@yahoo.com.

Lastly, FYI for related information on the new real estate law, RA 9646, please proceed to www.RA9646.com, the online repository of updated information on Real Estate Service Act of 2009 (RESA).

source: Philippine Star, April 16 2011

Federal Land's Grand Hyatt Manila

Hotel with a view to the future
CITY SENSE By Paulo Alcazaren (The Philippine Star) Updated April 16, 2011 12:00 AM Comments (0)

Building block of development: Unveiling the scale model of the Grand Hyatt Hotel, which will rise in Bonifacio Global City, are President Noynoy Aquino and George Ty, chairman of the Metrobank Group of Companies.
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Philippine tourism is taking off. One of the signs that point to an upward swing in this potential economic goldmine is the number of hotels being planned, or currently being built all around the metropolis. One that is surely going to stand out (and stand tall) is the Grand Hyatt Manila. At 66 stories in total height, and containing 10,000 square meters on a 1.5-hectare site, the hotel will be one of the largest in Metro Manila.

Size does count in the hotel business but the Grand Hyatt Manila is not just going to be grand in room size and height but more importantly, grand in amenities and in luxury. This distinction was sought after by the project’s chief proponent, Federal Land Inc., the real estate arm of the Metrobank Group of Companies.

I was at the launch of the project recently. The site is in Bonifacio Global City, at the cusp of Makati and Taguig. The location, in fact, is about the highest in the metropolis and this will give future hotel guests (in the upper half of the tower) an amazing panorama of the city, the beautiful Manila Bay and vistas as far as Laguna, Cavite and Antipolo.

The launch was hosted by Alfred Ty, chairman and president of Federal Land Inc. He was brimming with optimism as I greeted him at the foot of the deep excavation that will be the basement of the complex’s podium. He explained to me and other guests that the podium’s six floors above ground will house the hotel’s reception and ballroom while the next two levels will have restaurants and the expansive pool deck. The eighth to the 30th or so levels will contain financial and corporate offices and the rest — all the way to the penthouse restaurant would be the hotel rooms and suites.

Of course, Ty did not need to explain all this to me. I was in attendance at the launch wearing two hats, the first as a columnist for the STAR and the second as the project’s landscape architect (I’m designing the landscaped deck, swimming pools, al fresco dining areas and all the outdoor amenities). I am privileged to join a top-notch consultant team that includes Meloy Casas of Casas Associates, whose architectural firm is collaborating with Wong & Ouyang of Hong Kong and the British engineering firm Ove Arup.

The grand unveiling of the huge scale model of the hotel was led by George Ty, chairman of the Metrobank Group of Companies, with the main guest of honor, President Noynoy Aquino. The president congratulated the Tys and the Metrobank family for this much-appreciated contribution to his administration’s tourism effort and for attracting investors to the country. He said that tourism is bringing with it thousands of jobs in an emerging industry which, until now, has remained untapped for its full potential.

Attesting to the fact that we are on the verge of getting into the center of tourism universe was Secretary Bertie Lim, who boasted several dozen new hotels being planned or rising in the country. I explained to him that the Grand Hyatt Manila is envisioned not just as a hotel for tourists and business visitors but a destination in itself, with its elevated vistas of the city and the countryside, its five-star restaurants and a ballroom and MICE (meetings, incentives, conferences, exhibits) amenities.

Other guests at the affair were representatives of Hyatt International led by Gary Kwok, vice president of Hotel Finance; David Udell Sr., vice president of operations; Francisco Sebastian, vice chairman of Grand Hyatt Manila. Also present were Richard Gordon, chairman, Philippine Red Cross; Liu Jianchao, Chinese Ambasador to the Philippines; Lani Cayetano, mayor of Taguig; Senator Edgardo Angara; and Aloysius Santos, chairman, Bases Conversion & Development Authority (BCDA).

The Hyatt officials assured guests at the launch that the new Grand Hyatt Manila is not going to be “just another ordinary hotel.” It would be a “triple-wow development with 5aces, the signature elements of Grand Hyatt, which include dramatic and energetic lobby elements, innovative dining options, state-of-the-art technology, spa and fitness centers and comprehensive business and meeting facilites.”

Although I had seen it before, the model of the Grand Hyatt Manila still wowed me as it is huge, fueling the anticipation for the reality that’s going to be a few years from now. The hotel’s location at Global City is another wow as this makes it just a few minutes ride to the international airport and to both EDSA and C5, from where guests can travel to points north and south.

The hotel and its proponents definitely have a view to the future. It is poised, in fact, to become the metropolis’ main landmark, a nexus of business and social activity and a key hub of the country’s tourism compass.

Lastly, FYI for related information on the new real estate law, RA 9646, please proceed to www.ra9646.com, the online repository of updated information on Real Estate Service Act of 2009 (RESA).